An AI workforce for DTC brands

Run the store.
Not the support queue.

Sarah clears the "where's my order" tickets before they hit your inbox. Atlas catches the stuck-in-transit order before the one-star review does. Nova wins back the cart that stalled at checkout last night. Pico re-engages the one-time buyer before they forget your brand.

For the 40 tickets between you and shipping today's orders.

Get this runningSee the run
Connect tools. Choose what runs. Set the rules. Keep control.
AWAITS YOUR WORD · #new business
After-hours lead, 9:48pm — reply and offer Thursday 8am?
This week
14 leadsanswered while you were out
3 booked · 0 missed
9:41
Live workflow

Lead follow-up.
Held for your word.

9:48 PMcaught
New lead wants Thursday morning
Nova checked the thread, schedule, and job record.
Run trace
Signal
Website lead at 9:48 PM
"Can you come Thursday morning?"
Context
Record + calendar checked
Customer is new. Thursday 8:00 is open.
Draft
Reply written in your tone
Clear, warm, no new discount promised.
Approval
New promise held
One tap before the appointment is offered.
Receiptready
Proof ready to log
Source, draft, decision, and job note attached.
Owner approval
Send the offer, or edit the promise.
Today
Team
Schedule
Explore
Data
See what runs
Connected work

Your tools stay.
The work connects.

Shopify, Klaviyo and Gorgias stay in place. Automola connects the handoffs around them, runs the workflow you approve, and leaves a receipt your team can open.

signal caughtworkflow runsapproval rulesreceipt logged
Connected runmonitored
ShopifySarah
WISMO ticket on order #4471
pulled tracking, replied with the live ETA in under a minute
KlaviyoPico
First-time buyer's order landed a week ago
a "how is it?" note and a reorder nudge queued, not a discount blast
GorgiasNova
Checkout abandoned at the last step
recovery text out within the hour, an offer held in reserve
GmailAtlas
Order #4456 stuck at the carrier for four days
customer notified, reship teed up for your approval
Every line links back to the customer note, order, job, deal, or source record that triggered it.
Why now

18% of all support requests are "where is my order?" — the single most common question buyers ask

Gorgias, 2023

You can't sit on every "where's my order" message around the clock. Sarah answers them, sends the order update, and keeps customers close while you run the brand.

For Shopify & DTC e-commerce brands

Start with examples.
Create the rest.

Tickets. Carts. Fulfillment. Retention. Between the order and the doorstep is where buyers slip — different managers catch different ones.

S
Sarah
customer care·Tickets
Live
Fires it puts out
  • WISMO ticket on order #4471 — pulled tracking, replied with the live ETA in under a minute
  • One-star review went up overnight — apology and a replacement-or-return offer drafted for your approval
  • Repeat customer asked to swap a size before it ships — exchange started, warehouse flagged before the label printed
Always running
  • Every Gorgias and Instagram DM answered in under an hour, weekends included
  • Post-delivery review request sent five days after the box lands
  • Macro replies stay on brand voice — never the copy-paste robot tone
nowAnswering the "where's my order" from a customer whose tracking hasn't updated since Tuesday
P
Pico
follow-up·Follow-up
Live
Fires it puts out
  • First-time buyer's order landed a week ago — a "how is it?" note and a reorder nudge queued, not a discount blast
  • Subscriber clicked pause — a swap-or-skip offer sent before pause becomes cancel
  • Five-star unboxing tagged on Instagram — a thank-you and a "mind if we share it?" ask queued
Always running
  • One-time buyers nudged toward a second order — the difference between a sale and a customer
  • Subscribers kept with swaps and skips, not surprised into churning
  • Happy customers turned into reviews and UGC — the proof that sells the next order
nowChecking which one-time buyer is ready to become a repeat one
N
Nova
growth·Carts
Live
Fires it puts out
  • Checkout abandoned at the last step — recovery text out within the hour, an offer held in reserve
  • Wholesale inquiry came through the contact form — replied same day with the line-sheet and terms
  • Customer browsed the restock three times — back-in-stock alert and a gentle nudge queued
Always running
  • Every abandoned checkout worked twice before it is written off
  • First-time buyers offered the bundle that turns one order into two, not a blanket coupon
  • Lapsed 90-day customers won back before chasing a brand-new one
nowReviving the cart that stalled at the shipping step at 11pm last night
A
Atlas
operations·Fulfillment
Live
Fires it puts out
  • Order #4456 stuck at the carrier for four days — customer notified, reship teed up for your approval
  • Address verification failed on a pre-order — customer texted, corrected before it shipped to the wrong street
  • Return request came in — prepaid label issued, restock and the return processed once it scans back
Always running
  • Every order's tracking watched end to end — exceptions caught before the complaint
  • Delivered-not-received claims cross-checked against the carrier scan before a replacement ships
  • Returns moved through inspection and restock without a spreadsheet
nowFlagging the parcel stuck in transit four days so the customer hears it from you first
A manager for any department
Sales
Customer Support
Operations
Marketing
Records
People & HR
Legal
Logistics
…or create one for any workflow your company needs
Integrations

Your tools stay.
Work moves between them.

Bring the software you already use. If a tool has an API, webhook, integration, or exportable signal, Automola can run a coded workflow across it. What’s below is a starting point — not a limit.

ShopifyKlaviyoGorgiasGmailZendeskGoogle Business Profile+ anything else that connects
ToolSignalWorkflowReceipt
Shopifylead, inquiry, cart, or old deal goes warmresearch, qualify, draft the next movesource + draft attached
Shopifyjob, order, ticket, or project changesupdate the record and notify the right personrecord updated
Klaviyoreview, repeat window, or past customer needs attentiondraft the check-in and next-service nudgecustomer context linked
Gorgiascustomer, client, or teammate asks what is happeninganswer with context from the connected toolsmessage logged

It listens across the stack.

Jobs, leads, inboxes, reviews, calendars, service history, APIs, and workflow triggers you already have.

It acts across platforms.

Research a lead, move a job, draft a reply, update a deal, ask for a review, call an API, or run a webhook — from one workflow.

Humans stay in control.

Public replies, access changes, new promises, and customer-sensitive messages wait for your word before anything risky goes out.

Your team can run it too

Your team gets lanes.
You keep the rules.

Invite the people who already help run shopify & dtc. Each person sees the work, receipts, and approvals you assign.

The company moves without becoming a free-for-all.

Team permissionsowner controlled
FFounderFinal say
Sets approvals, access, offers, and brand voice
CXCX leadSupport + reviews
Reviews held replies, unhappy customers, and public responses
OPOps leadOrders + fulfillment
Sees order exceptions, address fixes, and carrier issues
GRGrowth leadRetention + buyers
Checks win-backs, offers, segments, and follow-up drafts
How control stays yours

Work moves quietly.
Control stays visible.

Receipts for the work.

Every action links back to the message, job, customer note, or source record behind it.

Sensitive work waits.

Risky moves arrive as one card: the situation, the recommendation, and the draft.

Routine work runs.

Inside the line you set, managers handle the repeated work and log it.

One tap stops it.

Pause a workflow, change a rule, or route the decision to someone you trust.

Your rules decide what runs, what waits, and who can approve it. Your data stays in your accounts, read to do the work, never sold, never used to train anyone else’s system.

See the control model
Questions

Shopify & DTC, answered.

How does Automola work for shopify & dtc?

Sarah clears the "where's my order" tickets before they hit your inbox. Atlas catches the stuck-in-transit order before the one-star review does. Nova wins back the cart that stalled at checkout last night. Pico re-engages the one-time buyer before they forget your brand. You hire managers by function — Sarah, Pico, Nova, and Atlas — and they run the routine across the tools you already use, bringing you only the decisions that need your word.

What does Automola handle for shopify & dtc without me?

The recurring work that keeps pulling you back in, across tickets, follow-up, carts, and fulfillment. Routine actions run on their own inside your rules; anything sensitive — a public reply, access change, new promise, or customer-sensitive situation — is drafted and held for your word.

Which tools does Automola connect for shopify & dtc?

The software you already run, including Shopify, Klaviyo, Gorgias, and Gmail. Your tools stay in place — Automola connects the handoffs around them and leaves a receipt for every action.

Who stays in control?

You do. You set what each manager may do and what needs your approval; public messages, access changes, new promises, and sensitive replies wait for an Approve or Hold. Every action leaves a receipt you can open, and you can change a rule or pause a workflow any time.

What does Automola cost, and how do I start?

It is free during the invite-only private beta — we onboard ten companies a week, and a real person helps set up your company in its first month. Paid pricing is per manager, never per seat, and arrives when we open to general access.

The next move

Start with one manager.Keep control.

Connect Shopify, Klaviyo and Gorgias and the rest of the stack you already use. Choose the workflow that keeps pulling you back in, set the approval rules, then let the work start moving.

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